IPM Essen 2026

The EU is well known for its horticultural (floricultural) industry; however, some special species only grow in the U.S. or have a more attractive delivery window. Ornaments, foliage, and plants/trees are proven horticultural products for Europe. The European market for horticulture is expected to grow further in the short- and long-term future. Digitalization, increasing sales in the unspecialized retail channel, and growing demand for produced flowers are major trends that are changing the flower industry in Europe.

IPM Essen stands out as the sole specialist trade fair covering the entire value chain of plants, from production to retail. The event showcases a diverse range of plant varieties, including flowering potted plants, flower bulbs, young plants, green plants, vegetables, and more. Notably, exhibitors increasingly emphasize sustainable and climate-resilient products, such as heat- and cold-tolerant plant varieties, eco-friendly packaging solutions, organic fertilizers, and air-purifying indoor plants. IPM Essen continues to be a beacon of innovation and excellence, providing an indispensable platform for industry stakeholders to showcase their products, forge partnerships, and stay abreast of the latest developments in the green industry. The show brings in industry stakeholders from across the globe providing exporters the opportunity to enter various markets for the horticulture industry.

Participation Fee:

• Corner Booth: $1,850; Early Bird Special: $1,650 (if you register and pay before September 27, 2025)
• In-line Booth: $1,518; Early Bird Special: $1,318 (if you register and pay before September 27, 2025)

Fee Includes:

• 9m² booth space plus shared areas, and furnishings
• Shipping of up to 100 lbs. of product samples through SUSTA’s designated freight forwarder*
  *Participants must participate in all mission activities to be eligible
  *Fresh/frozen/chilled products may be subject to separate allowances
  

Registration Deadline: October 27, 2025 (No refunds for cancellation after this date)

Product Samples: All participants are required to provide samples of their products at the event; if there is a reason you cannot sample your products, you must contact SUSTA’s Global Events (events@susta.org) team upon registration.

50% CostShare: Apply now for SUSTA's 50% CostShare to request 50% reimbursement of participation fee, international travel, promotional giveaway items, point of sale materials, freight and more!