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Overview

SUSTA gives small businesses the keys to unlock international success

Watch this 90 second video for an overview of the Southern U.S. Trade Association and how we help companies grow internationally:


SUSTA offers two core programs:

Global EventsGlobal Events – Opportunities to meet foreign buyers at home and abroad. Many events take place here in the U.S. and are great ways for new to export companies to meet foreign buyers with no international travel. We also organize events in most major markets so that participants travel abroad to take part in.




CostShare program50% CostShare – Reimbursement of half of eligible marketing expenses to promote your product(s) in foreign markets. This program is most helpful for companies who are already exporting and will benefit from 50% reimbursement of promoting their products overseas.

 

You can use one or both programs, depending on your needs. You must apply each year.