Summer Fancy Food Show 2026

The specialty food market is described through 63 food and beverage categories and three primary departments: the largest being center-store grocery with 60% of all retail sales; refrigerated with 24% of all retail sales, and frozen with 16% of retail sales. The Specialty Food Association’s Summer Fancy Food Show is traditionally the largest event solely focused on the specialty food industry in the US. This tradeshow focuses on high value-added specialty food and beverage products. This show is known for featuring new and trendy food products. This is a great opportunity for SUSTA region companies to be introduced to a competitive international tradeshow. This show is a major platform for creating brand awareness and sales traction for emerging and established brands alike.

Buying sectors represented at Summer Fancy Food include supermarkets, independent grocers, club stores, specialty and natural food stores, e-commerce, convenience stores, department stores, discount stores, gourmet food shops, restaurants, caterers, food service distributors, wholesale retail distributors, and importers. With such diverse buyer representation, this show allows SUSTA region companies to cast a wide net, establishing buyer connections with a varied list of high-value industry contacts.

Participation Fee: $1,550; Early Bird Special: $1,350 (if you register and pay before January 28, 2026)

Fee Includes:

Registration Deadline: March 28, 2026 (No refunds for cancellation after this date)

Product Samples: All participants are required to provide samples of their products at the event; if there is a reason you cannot sample your products, you must contact SUSTA’s Global Events (events@susta.org) team upon registration.