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| Suppliers Find Success at Gulfood A SUSTA Generic Program This February, SUSTA sponsored a pavilion for southern U.S. companies to exhibit their products at the Gulfood 2008 show in Dubai, United Arab Emirates. Gulfood, the Middle East’s largest and most important show for agricultural products, has grown tremendously in popularity among southern U.S. companies, who have reported successes from their participation with SUSTA over the past four years. This year, the SUSTA pavilion included ten company booths, and eight additional companies sent products to be displayed in the SUSTA booth. Participating company representatives reported $7 million in on-site sales with projected sales of over $11.5, an increase of 3,500 percent from last year’s on-site sales of $200,000.
Two SUSTA events in November 2008 offer southern U.S. suppliers more opportunities to meet with buyers from the Middle East, northern Africa and Europe: the GIDA show in Istanbul, Turkey, and HACE in Cairo, Egypt. For more information, visit www.susta.org/events. |
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